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Tinie Tempah in Farah

Musician and GQ's Best Dressed Man, Tinie Tempah, was spotted rocking Farah coordinates at Wireless 2014.
 

Crew Clothing Co. 21st Birthday!

To celebrate Crew Clothing Co. turning 21 years old, Surgery Group put on an in store event with national and regional bloggers.
 
What we did

Linzi Boyd Successful Talk To Condé Nast College of Fashion and Design Students

Dear Dimitra
 
On behalf of the students at the Condé Nast College of Fashion and Design please can you thank Linzi so very much for giving up so much of her precious time to come and speak to the students here so beautifully and so eloquently on Tuesday evening.   

Brand Famous cover shoot by Rankin

Yesterday, Surgery Group CEO, Linzi, was delighted to have the cover for her upcoming book, ‘Brand Famous’, shot by the talented Rankin! Both Linzi and Rankin brainstormed and shot several ideas and concepts for the book cover in his famous studios, which was an extremely fun process. We cannot wait for everyone to see the final version, but, for now, here’s a sneak peak behind-the-scenes!
 
See more pictures here: http://linziboyd.wordpress.com/2014/01/31/brand-famous-rankin-shoot/

LA - First Week RECAP!

The phone has been going non stop. We have been liaising with LA's VIP stylists to secure some amazing faces to attend the Surgery LA pop up.
People like Ed Sheeran, Nicole Scherzinger, Oliver Jackson Cohen, Poppy Delevingne and Camilla Bell. We are super excited for when we have these amazing VIPs pop in.
With the Grammy's so close Surgery LA has been invited to some really cool partys.
This evening we went to  Will.i.am's party which he hosted for charity, appearances included Alicia Keys, Black Eyed Peas, Estelle and Shaka Khan.

SS13 Press Days

Today, Wednesday 31st and tomorrow, Thursday 1st November, we are having our SS13 Press Days in our refurbished office and showroom space.
We are so excited about the new trends, colours and shapes by all our favourite brands...
Come and join us! 
Food by Soulmate Foods, candy by Chupa Chups and treats by The Vintage Cosmetic Company!
 
More updates coming soon...
 
Image 1: Wrangler
Image 2: Our showroom space
Image 3: M-N and Dead Legacy
Image 4: Pauric Sweeney
Image 5: Freddy

Vogue Fashion's Night Out - Recap

On Thursday 6th of September and just in time for the opening of NYFW, we all celebrated VOGUE Fashion’s Night Out.
Kipling, Pauric Sweeney and Superdry were amongst the amazing fashion brands that took part in this great innitiative celebrated simultaneously around the world.
#VFNO supports Refuge for women and children against domestic violence and encourages shoppers to go out after hours and enjoy special discounts, drink receptions and secret gigs.
 

Replay @ Bestival

This weekend saw Replay for the second year running host the Replay with Rob da Bank stage and Replay gifting suite at Bestival 2012 and Surgery were there experience it all!

With a line up of stars of the likes of Grimes, Kate Nash, and Wiley alongside upcoming acts such as Alt-J, Gecko, and Nina Nesbitt there was a good mixture of music and big crowds.

The Surgery team helped host the backstage Replay gifting suite and were on hand to invite all the acts to come see the latest collection and try on styles from the innovative Laserblast collection.

Road Trip to Bestival with REPLAY

Replay have been celebrating the Bestival partnership with a series of in store consumer events, most recently the Carnaby Street and Covent Garden stores have been transformed into a underground festival arena offering branded merchandise (tote bags), free beer and refreshments and most importantly, a free gig.
Showcasing bands from the Bestival line up, Replay have created the ‘ROAD TRIP TO BESTIVAL’. The Surgery team was there to experience the music and had an amazing time, getting warmed up for the big thing.

Superdry take Christmas Press Day on the road...

In order to maximise the exposure of the winter and festive gifts and accessories Superdry have taken their xmas press days on the road, holding appointments at key publication houses such as Hearst IPC and Conde Nast.
A selection of their favourite gifts and products were taken to the magazine houses. A nail technician from Filthy Gorgeous London - who have opened a new beaty area in the Regent Street Store - offered free mini manicures to journalists. Isn't that awesome?
 
 

 

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